Local Search Pop Quiz Time!
What percentage of consumers find local goods and services on the web?
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- A. 75%
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- B. 97%
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- C. 66%
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I’ll give you a moment . . .
Take your best guess!
What percentage of business owners have claimed their local business listing on a search engine?
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- A. 53%
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- B. 45%
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- C. 37%
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Do you think you know the answers?
If you attended our Let’s Put Wheeling on the Map workshop, you already know the answers!
Previously we introduced you to Google’s GYBO program when we hit the road and helped Frederick, MD and Charleston, WV businesses get on the map. This time we took the program to our own backyard!
We love our hometown of Wheeling, WV and were eager to hold a Wheeling GYBO (Get Your Business on the Map) workshop to assist our local small business owners in getting on Google Maps.
We weren’t the only ones excited about bringing this program home. Several local organizations helped us spread the word and make this event happen! A huge thank you and shout out to:
- West Virginia Northern Community College
- Weelunk
- WTRF
- Wheeling CVB
- Wheeling Area Chamber of Commerce
Check out the rest of our photos from the event.
At the workshop, we shared some mind-blowing statistics!
97% of consumers find local goods and services on the web, while only a mere 37% of business owners have ever claimed their local listing on a search engine.
I’m not referring to just any search engine either; I’m talking about the big one! You’ve probably heard of Google once or twice before, haven’t you?
Direct Online Marketing is a certified Google Partner in their Managed Agency Program. We were thrilled to once again partner with them for this awesome program. With help from the above organizations, we reached several businesses and helped them claim and optimize their Google listing.
Some of the awesome non-profit organizations and local businesses included:
- The Vagabond Kitchen
- Wheeling CVB
- The Children’s Museum of the Ohio Valley
- Sandscrest Conference & Retreat Center
- Easter Seals
- Wheeling Country Day School
- Mmm…Popcorn
- King’s Daughter Child Care Center
- Comcast Spotlight
- Gabriel Project of West Virginia
- Engineered Foundation Solutions
Look them up!
The event began with our president, Justin Seibert, giving an overview of how search engine marketing can help small businesses grow. I then had the pleasure of speaking to the group specifically about Google My Business.
Moving forward, we plan on holding more of these events, not only in Wheeling but in surrounding areas as well. We also plan to hold open office hours in the near future where business owners will be able to stop in to our office to have our digital marketing experts assist with their listing.
Be sure to stop by often and follow us on social media to keep up with all of our upcoming events!
If you are local, please join us on Monday, October 12th for the Wheeling Area Chamber of Commerce Lunch & Learn. We will be presenting and exploring search engine marketing further.
Hope to see you there!