T H U R S D A Y · J U L Y 1 4 · 1 : 0 0 P M (E DT)
DOM President and 20-year digital marketing veteran Justin Seibert started in the field in 2001 as a one-man digital marketing department for an LA-based firm; in 2006 he founded DOM and has grown it into a top 200 Premier Google Partner who’s worked with clients on every populated continent.
Speaker: Justin Seibert
DOM President
Dan is an Agency Development Manager at Google and focuses on supporting digital agencies and their clients to get the most out of the Google Ads ecosystem. With more than 15 years in the media industry across Fortune 500 companies as well as scrappy startups, Dan enjoys helping clients of all sizes to get the best out of their advertising investments.
Speaker: Dan Walsh
Google Agency Development Manager
DOM Senior Digital Advertising Analyst Steve D'Angelo is certified in multiple disciplines of digital marketing and advertising from Google (including Google Analytics) and HubSpot. He has spent his entire career helping growing and enterprise companies in data-driven industries like healthcare, technology, and insurance create actionable measurement strategies so they can fully utilize their complex analytics setups.
Featured Analyst: Steve D'Angelo
DOM Senior Digital Analyst
DOM Senior Digital Analyst Dana Schumacher is a Google Analytics Qualified Individual who was one of the first hires at DOM specifically dedicated to campaign analysis. Prior to joining our team to help our clients grow their SEO and social media campaigns with greater confidence, Dana spent over a decade serving as an in-house analyst for publicly traded enterprises, eCommerce companies, and software development firms.
Featured Analyst: Dana Schumacher
DOM Senior Digital Analyst
What’s the Harm in Just Letting Universal Analytics Data be Deleted?
You will lose perspective on how your business is doing online.
Historical analytics data helps you answer questions and track KPIs:
- How much revenue did we have in March last year?
- We got 15,000 page views this month—is that out of the ordinary?
- How much growth in organic traffic has there been year-over-year?
- Did that email campaign get more form submits in Q2 or Q3?
- What page on our site entices people to click the most?
Being able to answer questions like these confidently (because you know you have the necessary historical data) allows you to lead confidently. Solid analytics data about your website, stretching as far back as possible, enables data-driven decision-making.
UA data will no longer be available as of the July 1st, 2024 deadline. Here’s what you'll receive starting at just $499:
- Google Sheets export of your historical data
- Looker Studio dashboard that visualizes your data
It’s your data. You should get to keep it. Saving historical UA data helps you understand when you’ve been so you can plan where you’re going. With UA data in hand, you can set data-driven goals, goals informed by previous performance benchmarks.
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✓ Month-to-Month Contracts
✓ Full-Service Account Management
✓ Dedicated Client Success Manager
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✓ Access to Google Partner Offerings from Google & Bing
✓ Data-Driven Reporting & Analysis
"Thanks to DOM’s efforts, the website’s organic traffic continuously improves and positively impacts the company’s weekly work."
Martha Dennis
Marketing Manager
University of Georgia Online
"Their internal reports and tools far exceed the expectations we had. This depth of analysis was unavailable to us prior to our work with DOM."
Christian Brockey
Executive
Kelly & Hayes
"DOM is our competitive edge in many respects and helps us to distance ourselves from our major competitors."
Joe Carlos III
Director of Alumni and Constituent Engagement
Morehouse School of Medicine
"Thanks to DOM’s efforts, the website’s organic traffic continuously improves and positively impacts the company’s weekly work."
Martha Dennis
Marketing Manager
University of Georgia Online
"Their internal reports and tools far exceed the expectations we had. This depth of analysis was unavailable to us prior to our work with DOM."
Christian Brockey
Executive
Kelly & Hayes
"DOM is our competitive edge in many respects and helps us to distance ourselves from our major competitors."
Joe Carlos III
Director of Alumni and Constituent Engagement
Morehouse School of Medicine
Don't Let Your Data Become History
Fill out the form to save your historical data before it's too late!
*Required
Want to keep your Universal Analytics data? We can help.
Why is Universal Analytics Going Away?
Because Google is completing its transition to Google Analytics 4 (GA4). Google rolled out GA4, the latest version of its website analytics platform, in 2023. Since then, many website owners have established GA4 accounts and begun tracking performance in the new platform. Now, Google is enforcing its move away from UA by sunsetting access to data in UA. Soon you won’t be able to access your account (not even via the API)—and all UA data will be deleted July 1st.
Pricing Tiers & Budgeting
What is the Best Way to Back Up Universal Analytics Data?
We recommend our own approach. It’s efficient, optimized, valuable, and low-cost.
In arriving at this conclusion, we examined several options presented by Google itself and options touted by analytics firms. Most of these we found to be either too manual, too costly, not useful—or all of the above.
We’ve done the heavy-lifting and developed a standardized process that extracts the most insightful UA data in a format that makes the most sense for your business and data volume. We can deliver a Google Sheets export of 16 months of historical data, accompanied by a Looker Studio dashboard to make it visual.
Don't let your data become history!
Fill out the form at the top of the page to get a Google Sheets export of your historical data and Looker Studio dashboard that visualizes your data.
Why get help from DOM with saving data from Universal Analytics?
We have expertise in both Universal Analytics and Google Analytics 4. So we can extract UA data and present it in a useful form as you transition to GA4. Our data analysts have optimized hundreds of Google Analytics accounts for our clients. That means we’ve seen fantastic (and rather poor) implementations of Google Analytics. Our analysts incorporate the best and leave the rest. We’ve learned how to sift through the noise of tons of data points, and highlight trends that help businesses make data-driven decisions.
Data must be downloaded before July 1!
